A small studio building software that respects your time.

We are not a marketplace. We are not a SaaS pile. We are a small team of designers, engineers, and operators who decided to build the tools we wished existed for people running their own lives and businesses.

How the work gets made

Small team. Long hours. Software that's actually been used by the person who built it before you ever see it.

The team

Wade Warren
Founder
wade@wade.technology

Victor Kane
CEO
victor@wade.technology

Kai Patel
CTO
kai@wade.technology

Bob
Chief of Staff / Lead Engineer
bob@wade.technology

Marcus Rivera
COO
marcus@wade.technology

Diana Frost
CSO
diana@wade.technology

Sophia Park
CRO
sophia@wade.technology

Leo Nakamura
CCIO
leo@wade.technology

James Whitfield
CFO
james@wade.technology

Atlas Sterling
CIO
atlas@wade.technology

Why these products, why now

Big tech treats individuals, families, and small operators as the long tail. Their products are designed for someone else and you adapt around them. We build the inverse: software that is shaped around real people, and refuses to extract from them.

Behind every product on this site is a small intelligence layer we call Aspen. It is what lets Nesta do real classification, Higgins recognize you, Market write product copy that sounds like you. Aspen is not a product we sell — it is the reason the products feel like they care.